from Content Marketing Institute
File under: Communication
Don’t be remembered like Ignaz Semmelweis.
Poor Ignaz fell victim to one of the classic blunders of communication. He told people what they were doing wrong, and his message wasn’t received. While another medical person at the same time was saying the same thing differently and got people listened to her, and it saved lives. You may have heard of her, Florence Nightingale.
If you can’t read the post right now, here is my biggest takeaway:
“People are generally better persuaded by the reasons which they themselves have discovered than by those which have come into the mind of others.” - Blaise Pascal
Read the article here https://contentmarketinginstitute.com/2019/10/get-audience-greenlight/
P.S. The timing on this with what is going on in the world is serendipitous.
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